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True North Seafood – Boston Seafood Show

Branded Content, Food & Beverage, Print

We invited people to go to town on freshness.

And they did.

When we heard about the Boston Seafood Expo, we were excited—and not just because it made us hungry. As the largest seafood trade show in North America, we saw the expo as the perfect opportunity to bring True North Seafood’s new Staying True brand platform to life. Elements included an immersive booth experience, location-specific banners, email, online and a smokin’ hot DM piece that encouraged people to take a fresh look at one of the most trusted names in seafood.

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